Food Court Cathedral

Consumption has its rituals.
Every ritual requires somewhere to gather.

Food Court Cathedral turns an ordinary shopping-centre food court into a place of worship built from brands, promotions and routine. Meals become communion, advertising becomes scripture and the passing of time is measured in seasonal menus and limited offers. Beneath all the polished surfaces, the people remain recognisably human: bored workers, exhausted parents, teenagers, pensioners and diners repeating the same familiar rituals. PRE does not need to build the cathedral. It merely understands the congregation.