Baseline
£1.00
Normal doesn’t always mean
nothing is wrong.
Baseline is about what happens when something once unacceptable is allowed to remain for long enough. There is no sudden surrender and no obvious point at which the boundary moves. Instead, repeated exposure quietly resets the standard until what once demanded a reaction barely registers. By the time the narrator recognises the distance travelled, the old baseline has disappeared with nothing left against which to measure the new one.





